New Lager to be Available at XL Center, Multiple Urban Lodge Locations & Local Retailers
By: Alex Thomas, Hartford Wolf Pack
HARTFORD, CT – The Hartford Wolf Pack and Urban Lodge Brewing have unveiled a new lager dedicated to the team and their loyal fans. ‘Blue Line Lager’ will be available at the XL Center starting tonight.
‘Blue Line Lager’ provides the Pack and their loyal fans with a tasty beer that they can drink throughout the game at the XL Center and when the club takes the ice on the road!
‘Blue Line Lager’ will be available at the XL Center, Urban Lodge’s locations in both Manchester and Hartford on Pratt Street, and throughout various retailers in Connecticut.
“Working with Urban Lodge has been a perfect fit,” said Erik Hansen, Vice President of Wolf Pack Business Operations. “Besides having great beer options, we both love being involved in the community. We’re so excited to have ‘Blue Line Lager’ at Wolf Pack games moving forward!”
Family is at the core of Urban Lodge, with roots that run deep through Manchester and are fueled by a passion for serving the community. Their collective family and friends inspired Urban Lodge – constantly finding reasons to gather, celebrate, and socialize over great beer and a good laugh.
“We are thrilled to partner with such a great organization and neighbor,” said Michael Gerrity of Urban Lodge. “It was fun to collaborate and create a new, delicious beer – ‘Blue Line Lager’ – with cobranded can art, available to enjoy while supporting the Wolf Pack at all their home games.”
‘Blue Line Lager’ is available starting tonight at the XL Center behind section 106.
Full-season tickets, 20-game plans, 12-game plans, flex plans, and single-game tickets for the 2024-25 season are on sale now! Visit hartfordwolfpack.com or call 860-722-9425 for more details!
About Oak View Group (OVG): Oak View Group (OVG) is the global leader in live experience venue development, management, premium hospitality services, and 360-degree solutions for a collection of world-class owned venues, and a client roster of arenas, convention centers, music festivals, performing arts centers, and cultural institutions. Founded by Tim Leiweke and Irving Azoff in 2015, OVG is the leading developer of major new venues, either open or under development across four continents. Visit OakViewGroup.com, and follow OVG on Facebook, Instagram, LinkedIn, and X.
ABOUT THE HARTFORD WOLF PACK: The Hartford Wolf Pack has been a premier franchise in the American Hockey League since its inception in 1997. The Wolf Pack is the top player-development affiliate of the NHL’s New York Rangers and plays at the XL Center. The Wolf Pack has been home to some of the Rangers’ newest faces, including Igor Shesterkin, Filip Chytil, and Ryan Lindgren. Follow the Wolf Pack on Facebook, Twitter, Instagram, and TikTok.
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